Which hair mask suits dry and damaged hair?

A hair mask can be one of the most effective steps in regular care, but results depend on matching the hair's actual needs. Dryness, roughness, porosity after lightening and breakage are different concerns, so there is no universal “best” mask.

Moisturising mask: when hair lacks softness

If hair looks dry, rough, tangled and less elastic, moisturising care is usually a good place to start. Such a mask is especially useful for long, wavy, curly or frequently heat-styled hair.

Browse moisturising hair products and choose a mask according to hair thickness and condition.

Repair mask: for chemically treated hair

Lightening, intensive colouring and frequent heat can change hair condition. Moisture alone may not be enough, so consider adding repair products. Avoid overusing them: an overly rich routine can reduce lightness in very fine hair.

Find products for damaged and lightened hair in the category Repairing hair care.

Nourishing mask: for smoothness and comfort

Nourishing formulas often suit dry, coarse or lifeless hair that needs softness and shine. For fine hair, start with a small amount, mainly through the lengths and ends.

How to use a hair mask correctly

• Shampoo the hair and squeeze out excess water.

• Apply the mask through the lengths and ends unless otherwise directed by the manufacturer.

• Leave on for the time specified on the particular product.

• Rinse well and check that hair is not left weighed down.

• Adjust frequency to hair condition and the specific product's instructions.

Find the full range in the category Hair masks.

Frequently asked questions

How many times a week should I use a mask?

It depends on the product and hair condition. Some masks need only weekly use; others can be used more often. Always follow the manufacturer's recommendations.

Should a mask be applied to the roots?

Masks are usually intended for the lengths and ends. If the scalp becomes oily quickly, keep the product away from the roots unless it is specifically designed for the scalp.

What should I choose for blonde and lightened hair?

Lightened hair often needs two approaches: moisture or repair for hair condition, and separate toning care to neutralise yellow tones.

Specific examples: which mask should I choose?

Hair needs matter more than the brand when choosing. Compare these products for different purposes:

• BBCOS HYDRO mask 300 ml — for dry, dehydrated or curly hair.

• ELEA ARTISTO KERATIN mask 490 ml — for smoothing coloured, lightened and chemically treated hair.

• ELEA ARTISTO COLOR SAVE mask 250 ml — for softness in coloured hair and maintaining the colour's appearance.

• ESTEL Prima Blonde silver mask 300 ml — if you want to maintain a cool blonde tone alongside care.

Important: a toning mask does not replace permanent colouring, and a repair mask does not undo existing structural hair damage. Follow the manufacturer's instructions.