ESTEL Prima Blonde or NewTone: which is right for blonde hair?

Lightened and blonde hair does not always need the same product: sometimes the aim is to reduce yellow tones, and sometimes to maintain a chosen shade between colour treatments. ESTEL Prima Blonde and ESTEL NewTone have related but different functions.

How do Prima Blonde and NewTone differ?

Prima Blonde silver shampoo primarily cleanses and helps visually neutralise yellow tones. The matching conditioner adds smoothness and makes detangling easier, while the mask provides more intensive care and cool-tone maintenance.

NewTone is a system of direct-pigment masks. They refresh a specific shade between colour treatments while conditioning hair. They are not intended for lightening. Results depend on the starting colour and porosity.

What should I choose for my needs?

• Prima Blonde silver shampoo 250 ml — when the main goal is cleansing and correcting yellowish blonde tones.

• Prima Blonde silver conditioner 200 ml — for softness, easy detangling and cooler-tone care after washing.

• Prima Blonde silver mask 300 ml — when lightened hair needs more intensive care and cool blonde maintenance.

• NewTone 8/61 mask 400 ml — for refreshing the 8/61 violet-ash tone.

• NewTone 10/76 mask 400 ml — when maintaining the specific cool 10/76 shade between colour treatments matters.

How do you avoid mistakes with toning products?

Do not start with several highly pigmented products at once. First decide whether you need to reduce warmth or refresh a specific tone. Follow each NewTone mask's instructions; some shades specify 3–10 minutes. The Prima Blonde silver mask 300 ml description specifies 15–20 minutes.

Very light and porous hair may absorb pigment more intensely, so test on a separate strand before first use. Consult a hairdresser if hair is severely damaged or the colour is uneven.

Common questions

Does silver shampoo replace salon toning? Not always. It can help visually correct yellow tones, but does not replace professional colouring or complex colour correction.

Does NewTone mask lighten hair? No. It is a pigmented mask for refreshing a shade, not a lightening product.

Do you always need both conditioner and mask? No. Choose according to hair needs: conditioner suits regular care after washing, while a mask provides more intensive care as directed.

Related guides

Find more tips in our articles on reducing yellow tones in blonde hair and using ESTEL NewTone masks. When choosing a shade, consider your current hair colour, not just the number on the pack.